American Egg Board Cracks Code with Interactive Roblox Campaign
Analysis of the American Egg Board’s Tower of Eggs Activation in Roblox The American Egg Board (AEB) has launched a unique in-game activation, “Tower of Eggs,” in the popular online gaming platform Roblox. This innovative marketing strategy aims to engage gamers, particularly Millennials and Gen Z consumers, by incorporating obstacle course gameplay, egg power-ups, and…